GEO Marketing Optimization for Chinese Brands Going Global

Client Background: A Chinese tech brand expanding into overseas markets had low international visibility and lacked multilingual content, making it nearly invisible in global AI search scenarios.

Project Challenges

Language barriers, cultural differences, and low visibility in international AI engines compounded one another; directly translating Chinese content failed to earn the trust and citations of users in target markets.

Solution

• Localized production of multilingual content in English, German, Japanese, and Spanish;
• Optimization of citation structure and factual density for overseas AI platforms such as ChatGPT and Perplexity;
• Establishment of citable sources on overseas industry media and knowledge platforms.

Results (12-month service period)

• Brand exposure in global AI-generated answers increased by 120%, and AI search traffic grew by 185%;
• Multilingual content quality score improved by 85%, and user dwell time increased by 120%.